COINS: Evolving the brand
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Chris Curd Design are incredibly proud to have completed the rebrand of COINS, a leading construction industry software business. Chris Curd Design have designed the full brand identity, including the COINS logo, collateral, email signatures, PowerPoint Presentations and the website.
The project has created an exceptionally refined profile for COINS, fully in line with the company brand. The new website has a bright, clean layout utilising a complimentary colour scheme and it is a perfect platform to demonstrate what COINS can offer to their customers.
With a long scrolling home page and floating navigation bar, the website seamlessly collates all the company information in to a digestible format, with embedded media creating an enriched user experience. Chris Curd Design have utilised rotating sliders to showcase product screenshots, customer testimonials and client brands.
COINS strive to “build value through innovation” and the contemporary look and feel of the website reinforces this philosophy. Responsive design means that all features can be viewed on mobile devices, so prospects and customers can experience the entire website on the go. Customer animations and bold calls to action drive engagement and increase conversions across the site.
The brand overhaul has created a professional and pioneering identity for COINS through a variety of features developed by Chris Curd Design. This large, complex project has spanned several aspects of the COINS brand, resulting in a polished online presence and cohesive collateral for use across the business.